Who Buys Music?

Here’s an infographic from our friends at BuzzFeed. It’s really not all that shocking how CD buying has gone from being very democratic across age groups to now heavily concentrated among GenX and Baby Boomers. There was a time when young males were the early adopters of everything digital, but women rapidly caught up at the dawn of social media, digital video streaming and photo sharing – and they now hold the lead in terms of buying digital music.